Motorola's venture capital division has made an undisclosed strategic investment in Invidi, a startup technology firm that promises to improve TV ad targeting.
Back in December, Invidi received a similar cash infusion from several investors, including WPP's GroupM. At that time, GroupM's chief executive Irwin Gotlieb was named to Invidi's board of directors.
12 March, 2008
Motorola Invests in Ad Tech Firm Invidi
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