McDonald's to Give Away Breakfast Burritos

McDonalds's will treat Americans to breakfast burritos this week -- and might make money doing so.

The chain that offered "Free Coffee Mondays" to get consumers to taste its brew will give away more than 2 million McSkillet burritos the morning of Feb. 28 and 29 as part of a national sampling event.

A-B, Miller May Face Lawsuits for Alcoholic Energy Drinks

The Center for Science in the Public Interest is threatening to sue Anheuser-Busch and Miller Brewing Co. in state court unless they cease "unfairly" marketing "adulterated" alcoholic energy drinks.

A similar threat from CSPI in 2006 to sue Kellogg Co. over marketing of food products to kids helped launch a process that led to major food companies either withdrawing from or limiting marketing to children.

Editor gets 'cold feet' on a critique of Murdoch

When Rupert Murdoch took control in December of Dow Jones, publisher of The Wall Street Journal, he collected The Far Eastern Economic Review, a small monthly based here.

It was an incidental addition to the vast global stable of Murdoch's News Corp.

Wikia Open Sources Social Networking - Focused Networking Now Open to All

Wikia, the independent commercial wiki site founded by Wikipedia's Jimmy Wales and Angela Beesley, is releasing components of its very nice social networking toolset under the GNU General Public License 2.0.

The ability to set up an Open Source social network is now available to anyone who can put a Mediawiki install on their servers.

Sprint Nextel Posts $29.5 Billion Loss

Daniel R. Hesse, Sprint Nextel’s new chief executive, tells it like it is — but on Thursday, investors did not like what they heard.

Sprint’s stock slid more than 9 percent after the company announced a $29.45 billion fourth-quarter loss because of a huge write-down related in part to its merger with Nextel Communications. The company also said it was suspending the payment of its dividend and had borrowed $2.5 billion through a revolving credit facility.

Listen Today!

Le Festin- Camille (Ratatouille Soundtrack)

80. Akademi Ödülleri'nde uzun metrajlı animasyon dalında en iyi film ödülünü kazanan Ratatouille, aynı yarışmada en iyi soundtrack dalında da yarışmış ama ödülü kazanamamıştı. Bizim kazananımız Ratatouille Soundtrack'in açılış şarkısını küçük bir fareye inanan herkese dinletmek istiyor ve lafı Büyük Şef Gusto'nun sözüyle tamamlıyoruz: "Herkes Yemek Yapabilir..."

Watch Today!

Muppet Show - Chickens on Piano

Microsoft enters virtualization with Windows server

Microsoft Corp released the latest version of its Windows operating system for powerful servers on Wednesday, thrusting itself into the red-hot market for virtualization technology that allows one computer to act like many machines.

fistikyesili says: "Most popular cowboy is Lucky Luke!"

Survey results


Question
My Favourite Cowboy is: John Wayne / Clint Eastwood / Lee Van Cleef / Lucky Luke?

Answers
John Wayne: 16
Clint Eastwood: 25
Lee Van Cleef: 9
Lucky Luke: 37

Total votes: 87
Total time: 25 days

I.B.M. Plans $15 Billion Share Buyback

I.B.M. said on Tuesday that its board had authorized a $15 billion share buyback program that could increase 2008 earnings by up to 5 cents a share, sending its stock up 4.2 percent.

News of the planned repurchase, equivalent to about 10 percent of the market capitalization of I.B.M., pushed the stock market higher. The company’s shares rose $4.30, to $114.38.

The schizophrenia of link building

Link buying is an effective marketing strategy but has an evil twin in Googlebombing. Here's a look at the issues.

Over the past six months, much has been made over the good and bad of link buying. Angry blog posts, posturing from Google, and near fights at search conferences made this one of the biggest issues in 2007. It's an epic struggle of good versus evil in which the credibility of the internet hangs in the balance -- or at least that's how it seems.

Pakistan lifts the ban on YouTube

Pakistan's telecoms regulator has lifted the restrictions it imposed on video-sharing website YouTube.

The Pakistan Telecommunications Authority has told internet service providers (ISPs) to restore access to the site, according to a spokeswoman.



Youtube history:

24 Feb 08 - Pakistan blocks YouTube website

Thai ban on YouTube website ends - 31 Aug 07

YouTube site 'blocked' in Morocco - 29 May 07

Turkish court bans YouTube access - 07 Mar 07

Hacker breaks iTunes restrictions

An infamous Norwegian hacker has found a way to crack the digital rights management code that prevents songs bought from the iTunes music store being transferred onto devices other than Apple's iPod.

It means that iTunes users will be able to copy their purchased songs onto many mobile phones and handheld devices, as well as onto iPod music players.

Listen Today!

Date Rape - Sublime

Watch Today!

The Last Knit

Study to Track 24-Hour Media Usage

What better way to track people's video consumption than to have someone follow them around all day -- literally from the time they wake up until they retire at night -- making detailed notes about when and how they watch, listen, surf, read, play video games, download, text and talk on the phone?

Sony and Sharp to set up large LCD joint venture

Sony Corp and Sharp Corp, the world's second- and third-largest liquid crystal display TV makers, said they would set up a joint venture to make and sell large LCD panels.

Sharp plans to turn its new 380 billion yen ($3.52 billion) LCD plant, which is being built in western Japan, into a joint venture with Sony.

F.C.C. Weighing Limits on Slowing Web Traffic

The head of the Federal Communications Commission and other senior officials said on Monday that they were considering taking steps to discourage cable and telephone companies from delaying the downloads and uploads of heavy Internet users.

The agency is considering rules and enforcement decisions to force the cable and telephone companies to disclose their policies more clearly for delaying traffic that they say is clogging their systems.

Word of mouth: empower or cower

Since you can't stop online chatter about your brand, provide consumers with a controlled platform to spread the word. It will benefit you both.

This year, a third of marketers at large companies expect marketing budgets to increase by up to 5 percent, while over half (53 percent) of marketers believe their greatest challenge is to measure marketing ROI, according to the recent CMO Council survey in January.

A notable 41 percent switched agencies, 38 percent found different web design firms, and 26 percent went to new PR agencies, citing "lack of innovation" and "no value-added thinking" as the most common reasons for change. Isn't it a question of not seeing measurable results?

Lippert Critiques MasterCard's Latest

New campaign by McCann is still priceless

How appropriate that this new MasterCard campaign is breaking on the Oscars telecast, since it brings new meaning to the phrase, "The envelope, please."

In honor of the 10th anniversary of the iconic and much copied "Priceless" campaign, this "search" version is a treasure trove of beautifully written and art directed clues in every medium, all leading to the three winning envelopes (out of 14 million sealed pieces attached to print ads in 10 magazines) that offer three life-changing prizes.

DDB Chicago ECD Tilley Dead at 40

Paul Tilley, the 40-year-old creative chief of Omnicom Group's DDB in Chicago, died Friday, an apparent suicide. According to the Chicago Sun-Times, an ambulance was called to that city's Fairmont Hotel around 6:25 pm Friday following reports that someone had fallen from the building.

80. Oscar Ödülleri sahiplerini buldu

Bu yıl 80. kez düzenlenen Oscar ödülleri Los Angeles Kodak Tiyatrosu'nda sahiplerine dağıtıldı. Ünlü komedyen John Stewart'ın sunduğu Oscar ödüllerine Avrupalı oyuncular ve 4 dalda oscar alan "No Country For Old Man" filmi damgasını vurdu.



En İyi Erkek Oyuncu: Daniel Day-Lewis (There Will Be Blood /Kan Dökülecek)

En İyi Yardımcı Erkek Oyuncu: Javier Bardem (No Country for Old Men /İhtiyarlara Yer Yok)

En İyi Kadın Oyuncu: Marion Cotillard (La Vie en Rose /Kaldırım Serçesi)



En İyi Yardımcı Kadın Oyuncu: Tilda Swinton (Michael Clayton/ Avukat)

En İyi Film: No Country for Old Men (İhtiyarlara Yer Yok)

En İyi Yönetmen: Joel ve Ethan Coen (No Country for Old Men/ İhtiyarlara Yer Yok)

En İyi Özgün Senaryo: Diablo Cody (Juno)

En İyi Uyarlama Senaryo: Joel ve Ethan Coen (No Country for Old Men/ İhtiyarlara Yer Yok)

Yabancı Dilde En İyi Film: The Counterfeiters (Kalpazanlar/ Avusturya)

EA proposes acquisition of Take-Two for $2 billion

Not one to miss out on a gaming industry trend as hot as corporate synergy, Electronic Arts recently proposed an acquisition of Take-Two Interactive Software for $26 a share (nearly a 63 percent premium to their current stock value) -- for a grand total of approximately $2 billion.

Adobe Blurs Line Between PC and Web

On sabbatical in 2001 from Macromedia, Kevin Lynch, a software developer, was frustrated that he could not get to his Web data when he was off the Internet and annoyed that he could not get to his PC data when he was traveling.

Listen Today!

Umbrella - Vanilla Sky pop punk cover on Rihanna
(Better than the original:)

Watch Today!

Jerry Seinfeld dating Newman's Exgirl

Utilities go green

With energy costs climbing and more states mandating energy-efficiency standards, utility companies have had to take on the difficult marketing task of convincing their customers to change their energy habits.

The challenge for those creating campaigns is that these habits are often hard to break.

Media Motion: for the record

Draftfcb announced that it has hired Mary Crosse to lead the agency's new business initiatives.

Imageworks Interactive SVP Emmanuelle Borde announced that Robert Speiser has been hired as VP of marketing and JD Black has been promoted to VP of client services.

Read more

A Google Competition, With a Robotic Moon Landing as a Goal

More than three decades after the last Apollo astronauts roamed the lunar surface, disparate universities, open-source engineers and quixotic aerospace start-ups are planning to start their own robotic missions to the Earth’s barren cousin.

MySpace seeks joint ventures for iTunes rival

MySpace, part of Rupert Murdoch's News Corp empire, is trying to tie up deals with a number of record labels to produce its own digital music service to compete with Apple's iTunes.

MySpace, which News Corp bought for $580m (£330m) in July 2005, is rumoured to have approached all four major music labels - Vivendi's Universal Music, Warner Music, EMI and Sony BMG about becoming involved in the service. But cutting a deal with Universal would be conditional on the music company and MySpace settling a copyright dispute.

Burnham targets illegal downloading

The government is to consult on legislation to punish internet service providers if they fail to take action against the illegal downloading of music, films and TV programmes.

The culture secretary, Andy Burnham, made the proposal to crack down on illegal downloading today as part of a wide-ranging strategy paper designed to support the UK's creative industries.

2007'nin en kötü oyunları

www.pcworld.ca sitesi 2007 yılının en kötü 10 oyununu açıkladı. Listede yer alan oyunların çoğunun film oyunları olduğu dikkatimizden kaçmıyor ve tekrar diyoruz ki aceleye getirilmiş, para amaçlı film oyunları asla başarılı olamayacak. Liste şöyle;

10. Spider-Man 3 (PS3, Wii, Xbox 360)

09. Beowulf (Xbox 360, PS3)

08. Tenchu Z (Xbox 360)

07. Pirates of the Caribbean: At World's End (Wii, Xbox 360, PS3)

06. Lair (PS3)

05. Transformers: The Game (PSP)

04. Hour of Victory (Xbox 360)

03. Vampire Rain (Xbox 360)

02. Star Trek: Conquest (Wii, PS2)

01. Fantastic Four: Rise of the Silver Surfer (DS)

BBC programmes now available on iTunes

Millions of iPod owners will be able to watch BBC programmes on the go following a ground-breaking deal between the corporation's commercial arm and Apple.

From Wednesday, viewers will be able to download episodes of Torchwood, Life on Mars, Little Britain, Spooks and other BBC favourites from the iTunes website for just £1.89 each.

We like this banner:)

HSBC banner on Telegraph.co.uk main page

Sellers negative on eBay feedback change

Sweeping changes to eBay announced by the auction site's soon-to-be chief executive were met this week with an attempt by some sellers to organise a "listings strike". Why?

Because in front of more than 200 top so-called Power Sellers at eBay's annual eCommerce Forum in Washington, DC, John Donahoe said that eBay was at a crossroads: "We need to redo our playbook, and we need to do it fast."

U.S. Security Concerns Block China’s 3Com Deal

Does the “America for Sale” sign require a warning label?

That would seem to be the case in light of the apparent collapse on Wednesday of a Chinese company’s effort to purchase a stake in 3Com, an American maker of Internet router and networking equipment, in the face of Bush administration questions about the deal’s national security risks.

Listen Today!

Everything i do, i do it for you - New Found Glory cover

Watch Today!

Banned Ikea commercials - Tidy up

Crispin's Taylor Moves to GSD&M

Creative director Mark Taylor is moving from MDC Partners' Crispin Porter + Bogusky to Omnicom Group's GSD&M Idea City as executive creative director. Taylor said he expects to start at the end of March.

"It is a natural fit," said Taylor. "Idea City wants to get into approaching a business problem in a way that might be different than just advertising. That's the direction we're going in."

TV Ads Are Less Effective, Survey Says

A majority of marketers believe that television advertising has become less effective in the past two years, according to a new survey from the National Association of Advertisers and Forrester Research.

Over 50 percent of marketers reported that when half of all television households use DVRs, they would cut spending on TV advertising by 12 percent. Current DVR penetration is estimated to be nearly 25 percent.

Assassin's Creed soundtrack'e ödül

Bu yıl ikincisi düzenlenen Elan Awards ödüllerinde Assassin's Creed ile Jesper Kyd, "Best Original Musical Score in a Video Game" ödülünü kazandı.

Kyd, daha önce de benzer yarışmalarda ödüller kazanmıştı. Oyun müziklerini seven bir blog olarak Kyd'i kutlar ama Jeremy Soule ve Michael Hoenig'in yerleri ayrıdır demek isteriz.

Fallout 3 eşzamanlı hazırlanıyor

Efsane oyun Fallout'un uzun aradan sonra 2008'de tamamlanması beklenen üçüncü oyunu PC, PS3 ve Xbox 360 için eş zamanlı olarak hazırlanıyor.

Bethesda tarafından hazırlanan oyunun, Oblivion'da kullanılan ödüllü grafik motoru ile geliştirildiği de gelen haberler arasında.

Oyunun trailerını hala izlemediyseniz başlığı tıklamanızı tavsiye ederim.

Burnett Picks Up Clearblue Easy Global Creative Account

The global Clearblue Easy creative account has moved to Publicis Groupe's Leo Burnett, Milan, Italy, as the joint venture behind the brand, which is 50% owned by Procter & Gamble Co., prepares to step up the pace in an already fast-growing home-diagnostics market.

Why Microsoft Thinks Big Is Better

Some have questioned whether Microsoft's proposed $44.6 billion acquisition of Yahoo! would have a positive impact on the advertising industry? The concern is the deal is only about the big getting bigger.

Yet according to Yusuf Mehdi, svp of strategic partnerships at Microsoft, scale is key to the deal. In an interview late Wednesday afternoon, he laid out the case for why the ad industry needs a bigger Microsoft.

Listening to internet chatter

Thousands of people chat online every day - but what does it actually sound like?

A new electronic art installation at the Science Museum in London endeavours to show just that.

Listening Post allows its audience to eavesdrop on the online world. Sampling text from thousands of chatrooms, message boards and forums, the artists have created a huge display that attempts to "hear the internet".

Paramount signs Xbox film download rental deal

The hit film Transformers will be available to rent via the games console Xbox 360 this week as Paramount became the second Hollywood film studio to sign a distribution deal.

At least 20 Paramount films, including Primal Fear and Naked Gun 33 & 1/3, were added to the Xbox Live Marketplace Video Store and will be available from tomorrow (Tuesday), for between £2 to £3.20 per title for a two-week rental.

Xbox, Microsoft's gaming brand, launched its download-to-rent service in December, rolling out more than 40 titles through a deal with Warner Bros.

Listen Today!

How to save a life - The Fray

Watch Today!

Lego Jedi Hunters

2 email strategies most marketers forget

Welcome and transactional emails both provide great opportunities for engaging with potential customers but are greatly underutilized.

Often when I'm working with clients, they just want to focus on their marketing messages or newsletters and whether or not they are getting good delivery or open rates. The problem is that no matter how great your newsletter might be, you could be missing out on another great opportunity to interact with your customers.

Terminatör 4 kadrosu şekilleniyor

Terminator serisinin son filminde Marcus isimli karakteri Sam Worthington’ın oynayacağı açıklandı.

Avustralyalı oyuncu James Cameron’un yönettiği Avatar filminde de rol alıyor. Cameron’un Worthington’u Terminator 4’ün yönetmeni McG’ye önerdiği ve yeni filmde ona bir şans vermesi gerektiğini söylediği McG’de bu öneriyi dikkat alarak Worthington’a bu yeni filmde önemli bir rol verdi açıklandı.

John Connor’ı Christian Bale’in oynayacağı Terminatör 4'ün 2009 yazında gösterime girmesi bekleniyor.

Guitar Hero Aerosmith geliyor

Activison'un başarılı oyunu Guitar Hero'nun yeni oyunu Guitar Hero: Aerosmith duyuruldu. Dünya çapında 150 milyonun üzerinde albüm satan Aerosmith'i konu alan oyun, PS3 ve XBox 360 için Neversoft Entertainment, PS2 için Budcat, Wii için de Vicarious Visions tarafından hazırlanacak.

Game creators look to the future

The developers of some of the world's most popular video games are in San Francisco this week to discuss the future of the industry.

They will look back on one of their most successful years and discuss tackling the challenges ahead.



Jamil Moledina, director of the Game Developers' Conference said: "We had an incredible banner year in 2007 with games like Bioshock, Halo 3 and Uncharted.

J&J launches campaign to touch moms online

Johnson & Johnson Co. has launched a campaign for its baby lotion targeting modern, Web-savvy moms.

The online animated video campaign is a part of a multichannel effort with a call to action that focuses on the power of a mother's touch to build a bond with her child. The campaign is working to acquire new moms and to build rela­tionships with existing customers who grew up on the brand.

Duine by confused direction

Render by Joel Escalona

Marley documentary next gig on Scorsese tour

Fresh from the world premiere of his Rolling Stones concert film "Shine a Light" at the Berlin International Film Festival on Thursday, Martin Scorsese is preparing to tackle another musical project.

The Oscar-winning director has signed on to shoot a documentary about influential reggae musician-songwriter Bob Marley. The feature doesn't have a title yet, but it does have a release date: February 6, 2010, the 65th anniversary of Marley's birth.